Our Story

Darling Dariah Jewelry was founded in Southern California by Mariana Santos. After many years working in healthcare, she discovered her true passion for jewelry. Her inspiration to start a jewelry business was her late aunt. Mariana started Darling Dariah Jewelry because it reminded her how important jewelry made her aunt felt despite her condition. So, Darling Dariah started because every person deserves to live every day looking and feeling their best with jewelry. At Darling Dariah, we empower you to be confident and poised with exceptional-quality jewelry that enhances your natural beauty. Gear up in the best fashion accessories and get ready to rock. 

If you need motivation to start a better way of living, Darling Dariah Jewelry is the answer. Our great designs will keep you inspired and motivated while you strive for the shape of your dreams. Whether you’re a fashionista, a seasoned professional or someone who occasionally enjoys fashion shows, Darling Dariah has the best jewelry designs!

We aim to take every day jewelry and innovate it through stylish and purposeful designs. Our vision is to become the leading destination for trendy fashion accessories online, at affordable prices for everyone. We’ve crafted a seamless shopping experience that assesses every need, incorporates our customers’ feedback, and supports our mission of helping everyone redefine their own image while staying true to who they are.


Our mission is to have everyone that wears our jewelry achieve their own stylish goal and promote a lifestyle that makes them feel empowered, confident and happy.


-Value customer satisfaction
-We go the extra mile
-Adventurous, open-minded and creative
-We have a fun and positive team spirit
-Embrace and drive change


-Safe and secure checkout

-Fast delivery to your doorstep 

-Excellent customer service


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